Table of Contents
- Your Clips Are Fine. Your Text Hooks Are Trash.
- Rule #1: Clean Text Always Wins
- Rule #2: Text Placement Can Make or Break the Clip
- Rule #3: Not Too Big. Not Too Small.
- Rule #4: Long Hooks Need Two Lines. No Exceptions.
- Rule #5: The Hook Is Not the Caption
- Why Most Clippers Guess Their Hooks (And Lose Views)
- How We Generate Hooks Faster With ClipHub AI
- Ready to Stop Guessing?
- 👉 Try https://cliphub.ai for free.
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Your Clips Are Fine. Your Text Hooks Are Trash.
Let us be honest.
Most clips do not flop because the moment is bad.
They flop because the text hook gives people zero reason to stop scrolling.
You get one glance. One second. If the text looks ugly, cluttered, or hard to read, the clip is already dead.
This guide breaks down how clippers should actually use text hooks on top of clips so they stop getting ignored.
Rule #1: Clean Text Always Wins
If your font looks fancy, it already failed.
The best performing clips almost always use clean, simple fonts like Montserrat. No weird styles. No bold outlines. No gamer fonts.
Why?
- Easy to read instantly
- Feels native to TikTok and Reels
- Does not distract from the clip
Your text should feel like it belongs there, not like you edited it for 20 minutes.
If your text looks heavy or loud, people scroll. Simple wins.
Rule #2: Text Placement Can Make or Break the Clip
This is where beginners mess up the most.
Your text should:
- Sit in the upper third or center top
- Never cover faces
- Never touch the edges where UI lives
If your hook fights the subject or gets hidden by buttons, it is useless.
Good placement feels invisible. Bad placement feels annoying.
Rule #3: Not Too Big. Not Too Small.
If your hook screams, people scroll.
If they squint, people scroll.
Your hook should be readable at a glance on a phone. That is the test.
If you have to ask, “Is this readable?” it probably is not.
Rule #4: Long Hooks Need Two Lines. No Exceptions.
Trying to force a long hook into one line is lazy.
If the hook is too long:
- Split it into two lines
- Keep both lines short
- Make it scannable in under 2 seconds
Two clean lines always outperform one crowded line.
If it takes effort to read, it already lost.
Rule #5: The Hook Is Not the Caption
This is where clippers really mess up.
Your text hook is not there to explain the clip.
It is there to create curiosity.
Some rules that actually work:
- Do not use names
- Do not explain the ending
- Do not give context too early
Hooks that perform well usually:
- Create mystery
- Trigger emotion
- Make people ask “wait what?”
If someone can understand everything without watching, you failed.
Why Most Clippers Guess Their Hooks (And Lose Views)
Most people do this:
- Write whatever sounds cool
- Post
- Hope it works
That is not strategy. That is gambling.
Good clippers test hooks, compare phrasing, and double down on what actually holds attention.
How We Generate Hooks Faster With ClipHub AI
This is where ClipHub makes life easier.
Instead of guessing, you can:
- Upload a clip or describe the moment
- Generate multiple hook options instantly
- See which hooks have higher viral potential
No overthinking. No need to ask a chatbot and get shitty hooks.
This is especially useful when you are clipping daily and speed matters.
Ready to Stop Guessing?
Once your account is warmed up and you are posting consistently, do not slow yourself down with bad hooks.
Try ClipHub AI.
It is free to use, and you can generate clean, high-performing text hooks in seconds.
Once you try it, you will be surprised how much easier clipping gets.